The inspiration for this project came from The Representation Project and the 2011 film MissRepresentation. The film takes a harsh look at the way women are represented in the media, challenging “the media’s limited and often disparaging portrayals of women and girls,” according to their website. Using the hashtags #NOTBUYINGIT and #MEDIAWELIKE the project aims to spread awareness of how women are represented in media, both by calling out negative portrayals and highlighting positive ones.
Though the movie is an excellent educational tool, the filmmakers spent the vast majority of their time discussing problems with the media, not solutions. While these problems can’t be addressed without any awareness of them, the movie offers very few ideas and resources for change. The last ten minutes of the film discusses opportunities for improvement, but ten minutes out of an hour and a half is a footnote not a chapter. Approached simply as an educational tool MissRepresentation is an excellent film, giving a deep, in-depth look at the the effects of the media, but the creators could have devoted more time discussing ways to move forward.